Cryptographically prove your content is real — and that it came from you
Content Credentials use the C2PA standard and CAWG Certificates to embed tamper-evident provenance information directly into media files — photos, videos, audio, and documents. Two certificate types work together: C2PA Certificates sign the content credential itself, and CAWG Certificates bind your verified organizational or personal identity to that credential.
C2PA and CAWG — the open standards for content authenticity
C2PA (Coalition for Content Provenance and Authenticity) is the technical standard for attaching cryptographically signed provenance information to media content. A C2PA manifest travels with the content file and records: who created it, when, with what tool, and whether it’s been modified since — all protected by a digital signature.
CAWG (Content Authenticity Working Group) extends C2PA with a specific mechanism for embedding verified organizational or individual identity — going beyond software tool attribution to assert who (as a legal entity) stands behind the content. Both standards are backed by Adobe, Google, Microsoft, Intel, BBC, Reuters, the New York Times, and many others.
C2PA Certificate
Signs the C2PA content manifest— proves the credential hasn't been tampered with since it was attached
CAWG Certificate
Embeds verified organizational or individual identity into the C2PA manifest — proves the named entity created or endorses the content
C2PA Certificate vs CAWG Certificate
A complete content credential
└── C2PA Manifest (signed by C2PA Certificate)
├── Creation metadata (tool, timestamp, location)
├── Edit history (what was changed, when)
├── CAWG Certificate (verified creator/org identity)
└── AI disclosure (if AI-assisted or generated)
A viewer or platform that supports C2PA (Adobe Photoshop, Leica cameras, the Content Credentials verify tool, and growing platform support) can inspect this manifest — seeing a verified chain of custody from creation through any edits, with the creating organization’s identity confirmed by SSL.
Who needs content credentials?
News agencies & wire services
Sign photographs and video at point of capture — downstream publishers and platforms can verify provenance.
Broadcasters & publishers
Authenticate editorial content, distinguish human-created from AI-assisted content.
Individual journalists & photographers
Assert verified personal attribution — protect work from decontextualized re-sharing.
Brands & advertisers
Prove campaign creative is genuine, unaltered, and from the authorized brand.
AI content platforms
Disclose AI generation in a standardized, machine-readable way that complies with emerging regulations.
Camera manufacturers & capture tools
Embed C2PA credentials at the device level — provenance from the moment of capture.
Why SSL
Authorized C2PA certificate issuer
SSL is an authorized CA for C2PA certificate issuance — recognized by the C2PA specification.
CAWG Certificate issuer
SSL issues CAWG Certificate certificates under the CAWG standard.
CAI / C2PA ecosystem member
SSL participates in the Content Authenticity Initiative (CAI) and C2PA working group.
WebTrust audited (BDO)
Annual audit — the standard CA trust anchor for enterprise procurement.
In operation since 2002
Proven PKI infrastructure.
